Pain, Fix, Benefits | Profit First

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Pain 1

Not enough sales

-or-

Business needs to grow

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Belief

Sell more things to more customers to get financial freedom

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Our Fix

  • Niche focus

  • Product profit analysis

  • External Innovation

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PF Benefits

  • Same or better results with less effort by replicating what works and removing what doesn’t

  • Cut costs, leverage expenses

  • Same customer benefit with less effort required to achieve it

 
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Pain 2

The business sucks money dry

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Belief

Need to grow fast

-or-

Need to run better

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Our Fix

Efficiency

  • Expense analysis

  • Internal Innovation

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PF Benefits

  • Same or better results with less effort by replicating what works and removing what doesn’t

  • Cut costs, leverage expenses

  • Same customer benefit with less effort required to achieve it

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Pain 3

I don’t make any money

-or-

I don’t make enough money

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Belief

Sell more

-or

Need to work harder

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Our Fix

  • Repeatability

  • Niche focus

  • Cost cutting

  • Internal Innovation

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PF Benefits

  • Repeatability translates into efficiency.

  • Niche brings more money.

  • Cost cutting brings more money.

  • Better margins via internal innovation bring more money

 

Pain 4

My expenses are too high.

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Belief

Unavoidable

-or

Don’t have time.

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Our Fix

  • Efficiency

  • Cut unnecessary expenses

  • Niche focus

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PF Benefits

  • Efficiency reduces expenses

  • Kills expenses

  • Niches bring repeating predictable needs, which are fixed the same way.


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